Pure Storage Launches New Partner Program

May 22, 2018

Program Provides Partners with New Benefits, Incentives, Certification and Support to help Customers Achieve an Intelligent Data Advantage

MOUNTAIN VIEW, Calif., May 22, 2018 /PRNewswire/ -- Pure Storage (NYSE: PSTG), the all-flash storage platform that helps innovators build a better world with data, today announced the launch of a new program for partners. The partner program evolved in order to keep pace with the significant growth of the company. The new Pure Partner Program will empower partners with new training, certifications, support and incentives. The new program is being debuted at the Global Partner Forum during the Pure//Accelerate 2018 conference and program benefits will go into effect August 1, 2018.

Introducing the new Pure Partner Program

"Pure Storage's continued technology and business innovation are an example of its commitment to providing an advantage to their partners," said Steve White, IDC Program Vice President, Channels and Alliances. "These new enhancements to the Pure Partner Program are another example of this commitment and are going to provide real value and support for Pure's partners. This program is comprehensive and will incentivize partners to lead with Pure Storage."

Pure Storage has always been committed to a 100 percent channel business model. Testament to this commitment, Pure made strategic investments in the tools and resources needed to achieve a partner program that attracts, enables and retains partners. The program is designed to reward partners who build a Pure practice and lead with Pure in the market. New features include:

  • New Program Tiers: The new program includes two tiers and is designed to enable partners of any size the ability to achieve top tier status. The program includes a Preferred tier, which is the entry level tier for all partners. The top tier is Elite; it is invite only based on partners successfully establishing a Pure practice consisting of their demonstrated sales and technical competency, business specialties and services, a budgeted marketing plan, as well as meet a minimum number of customers secured via the partner. Elite partners will receive a notification of their status in August 2018. Partners are evaluated for tiers annually.
  • Greater Partner Empowerment: A key enhancement to the program is standardized discounts and price lists available to partners, empowering them to seamlessly source, secure and close opportunities independently. Partners will also receive access to enhanced tools that enable them to provide proposals and quotes for Pure Storage based solutions.
  • Training: Pure will offer enhanced technical specialization to all partners and completion of training opens up additional benefits. Pure also debuted the Pure Storage Foundation Exam and the FlashArray Architect Exam during the Global Partner Forum at Pure//Accelerate 2018. The program will roll out additional certifications throughout the year.

"Pure Storage has always been selective with partners and this is why we have the best partners in the industry. As such, we knew it was time to evolve with them and launch a new Partner Program, so they can continue to grow and profit with the company," said Michael Sotnick, VP, Partners, Services and Business Development. "The investment for the new Partner Program is our commitment to partners that we are going to continue to make sure they have the assets, resources and incentives to prosper with Pure Storage. Pure's technology innovations open up new opportunities for partners to lead the way for artificial intelligence and machine learning. Our partners are transforming and future-proofing customers' environments every day to allow them to take advantage of their data and the growth of emerging applications."

Additional information on the Pure Partner Program can be found here. If you are interested in joining the Pure Partner Program, reach out to partnermarketing@purestorage.com for more details.

About Pure Storage
Pure Storage (NYSE: PSTG) helps innovators build a better world with data. Pure's data solutions enable SaaS companies, cloud service providers, and enterprise and public sector customers to deliver real-time, secure data to power their mission-critical production, DevOps, and modern analytics environments in a multi-cloud environment.  One of the fastest growing enterprise IT companies in history, Pure Storage enables customers to quickly adopt next-generation technologies, including artificial intelligence and machine learning, to help maximize the value of their data for competitive advantage. And with a Satmetrix-certified NPS customer satisfaction score in the top one percent of B2B companies, Pure's ever-expanding list of customers are among the happiest in the world.

Analyst Recognition:
Gartner July 2017 Magic Quadrant for Solid-State Arrays 
IDC MarketScape for All-Flash Arrays

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SOURCE Pure Storage

Sabrina Johnson, Pure Storage, sabrina.johnson@purestorage.com, 1 405.496.1116